Compulsory – Vipul Prakashan : Educational Book Publisher https://zedex.co.in/vipulp Educational Book Publisher Tue, 17 Jun 2025 14:56:08 +0000 en-US hourly 1 https://wordpress.org/?v=6.9.4 https://zedex.co.in/vipulp/wp-content/uploads/2024/08/logo-100x100.png Compulsory – Vipul Prakashan : Educational Book Publisher https://zedex.co.in/vipulp 32 32 Production and Total Quality Management (VS) https://zedex.co.in/vipulp/product/production-and-total-quality-management-vs/ Tue, 17 Jun 2025 14:56:06 +0000 https://zedex.co.in/vipulp/?post_type=product&p=15930 SYBMS -- SEMESTER - IV

Author: Vikram Shrotri

SIXTH EDITION

]]> SYBMS -- SEMESTER - IV

Author: Vikram Shrotri

SIXTH EDITION

]]> Information Technology in Business Management – II https://zedex.co.in/vipulp/product/information-technology-in-business-management-ii/ Tue, 17 Jun 2025 14:56:06 +0000 https://zedex.co.in/vipulp/?post_type=product&p=15931 SYBMS -- SEMESTER - IV

Author: Rimple Sanchla

FIFTH REVISED EDITION

]]> SYBMS -- SEMESTER - IV

Author: Rimple Sanchla

FIFTH REVISED EDITION

]]> Business Research Methods https://zedex.co.in/vipulp/product/business-research-methods/ Tue, 17 Jun 2025 14:55:56 +0000 https://zedex.co.in/vipulp/?post_type=product&p=15928 SYBMS -- SEMESTER - IV

Author: N. G. Kale

               M. Ahmed

SIXTH EDITION

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No. Models / Units
1 Introduction to Business Research Methods:
  (1)       Meaning and Objectives of Research.

(2)       Types of Research:

(a)        Pure, Basic and Fundamental,

(b)       Applied,

(c)        Empirical,

(d)       Scientific and Social,

(e)       Historical,

(f)         Exploratory,

(g)        Descriptive,

(h)       Causal.

(3)       Concepts in Research: Variables, Qualitative and Quantitative Research.

(4)       Stages in Research Process.

(5)       Characteristics of Good Research.

(6)       Hypothesis: Meaning, Nature, Significance, Types of Hypothesis, Sources.

(7)       Research Design: Meaning, Definition, Need and Importance, Steps in Research Design, Essentials of a Good Research Design, Areas/Scope of Research Design and Types – Descriptive, Exploratory and Causal.

(8)       Sampling:

(a)        Meaning of Sample and Sampling,

(b)       Methods of Sampling:

(i)         Non Probability Sampling – Convenient, Judgment, Quota, Snowball.

(ii)        Probability – Simple Random, Stratified, Cluster, Multi Stage.
2 Data Collection and Processing:
  (1)       Types of Data and Sources: Primary and Secondary Data Sources.

(2)       Methods of Collection of Primary Data:

(a)        Observation:

(i)         Structured and Unstructured,

(ii)        Disguised and Undisguised,

(iii)      Mechanical Observations (Use of Gadgets).
  (b)       Experimental:

(i)         Field,

(ii)        Laboratory.

(c)        Interview:

(i)         Personal Interview,

(ii)        Focused Group,

(iii)      In-depth Interviews – Method,

(d)       Survey: Telephonic Survey, Mail, E-mail, Internet Survey, Social Media, and Media Listening.

(e)       Survey Instrument:

(i)         Questionnaire Designing.

(ii)        Types of Questions:

¨          Structured/Close Ended,

¨          Unstructured/Open Ended,

¨          Dichotomous,

¨          Multiple Choice Questions.

(f)         Scaling Techniques:

(i)         Likert Scale,

(ii)        Semantic Differential Scale.
]]> Production and Total Quality Management (PS) https://zedex.co.in/vipulp/product/production-and-total-quality-management-ps/ Tue, 17 Jun 2025 14:55:56 +0000 https://zedex.co.in/vipulp/?post_type=product&p=15929 SYBMS -- SEMESTER - IV

Author: Prerna Sharma

               Parveen Nagpal

SIXTH EDITION

]]> SYBMS -- SEMESTER - IV

Author: Prerna Sharma

               Parveen Nagpal

SIXTH EDITION

]]> Business Economics – II https://zedex.co.in/vipulp/product/business-economics-ii/ Tue, 17 Jun 2025 14:54:52 +0000 https://zedex.co.in/vipulp/?post_type=product&p=15741 BAF -- SEMESTER - III

BMS/BBI/BFM/BIM -- SEMESTER - IV

Author: Saraswathy Swaminathan

SIXTH EDITION

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(1)     Introduction to Macroeconomics Data and Theory:

Macroeconomics: Meaning, Scope and Importance.

Circular flow of aggregate income and expenditure: Closed and Open Economy Models.

The Measurement of national product: Meaning and Importance – Conventional and Green GNP and NNP concepts – Relationship between National Income and Economic Welfare.

Short Run Economic Fluctuations: Features and Phases of Trade Cycles

The Keynesian Principle of Effective Demand: Aggregate Demand and Aggregate Supply – Consumption Function – Investment function – Effects of Investment Multiplier on Changes in Income and Output.

 

(2)     Money, Inflation and Monetary Policy:     

Money Supply: Determinants of Money Supply – Factors influencing Velocity of Circulation of Money.

Demand for Money: Classical and Keynesian approaches and Keynes’ liquidity preference theory of interest.

Money and prices: Quantity theory of money – Fisher’s equation of exchange – Cambridge cash balance approach.

Inflation: Demand Pull Inflation and Cost Push Inflation – Effects of Inflation – Nature of inflation in a developing economy.

Monetary policy: Meaning, objectives and instruments, inflation targeting.

 

(3)     Constituents of Fiscal Policy:    

Role of a Government to provide Public goods – Principles of Sound and Functional Finance.

Fiscal Policy: Meaning, Objectives – Contra cyclical Fiscal Policy and Discretionary Fiscal Policy.

Instruments of Fiscal policy: Canons of taxation – Factors influencing incidence of taxation – Effects of taxation Significance of Public Expenditure – Social security contributions – Low Income Support and Social Insurance Programmes – Public Debt – Types, Public Debt and Fiscal Solvency, Burden of Debt Finance.

Union budget: Structure – Deficit concepts – Fiscal Responsibility and Budget Management Act.

 

(4)     Open Economy: Theory & Issues of International Trade:

The basis of international trade: Ricardo’s Theory of Comparative Cost Advantage – Heckscher-Ohlin Theory of Factor Endowments – Terms of Trade – Meaning and Types – Factors determining Terms of Trade – Gains from trade – Free Trade versus Protection.

Foreign Investment: Foreign Portfolio Investment – Benefits of Portfolio capital flows – Foreign Direct Investment – Merits of Foreign Direct Investment – Role of Multinational corporations.

Balance of Payments: Structure – Types of Disequilibrium – Measures to correct disequilibrium in BOP.

Foreign Exchange and foreign exchange market: Spot and Forward rate of Exchange – Hedging, Speculation and Arbitrage – Fixed and Flexible exchange rates – Managed flexibility.]

 

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