T. Y. BBI – Vipul Prakashan : Educational Book Publisher

International Business (CI)

Admin — Tue, 17 Jun 2025 14:56:19 +0000

SYLLABUS

(1) Introduction to International Business:

Introduction to International Business: Importance, Nature and Scope of International Business, Drivers of International Business, Evolution of International Business, Strategies of Going International, Globalisation, Multinational Corporations – Nature, Goals of MNCs, India’s Presence- Advantages and Disadvantages of MNCs.

International Business Environment: Economic, Political, Cultural and Legal Environments in International Business.

(2) International Economic Institutions and Regional Groupings:

Institutional Support to International Business, Role of World Bank, IMF, ILO, UNCTAD, UNIDO and ADB in International Business, World Trade Organisation (WTO), Origin, Objectives, Functions, GATT and WTO, Principles of WTO, Transparency, MFN treatment, National Treatment, Free Trade, Dismantling Trade Barriers, Rule based Trading System, Treatment for LDCs, Competition Principle, Environment Protection, Key Subjects in WTO, Agriculture, TRIPS, TRIMS, GATS, Implications for India.

Integration between Countries: Levels of Integration, Growth of Trading Blocs, Impact of Integration, Major Regional Trading Groups, The European Union, NAFTA, APEC, ASEAN, MERCOSUR, BRICS, SAARC, OPEC.

(3) International Marketing, Human Resource Management:

International Marketing, Domestic and International Marketing compared, Benefits of International Marketing, Major Activities, International Market Assessment, International Product Strategies, Pricing Issues and Decisions, Dumping, Promotion Issues and Policies.

International Human Resource Management, Nature, Growing Interest in IHRM, DHRM and IHRM compared, Managing International HR activities, Expatriation and Repatriation of employees

(4) Preliminaries for Export Import and Documentation:

Meaning and Definition of Export, Methods of Exporting, Registration Formalities for Exports, Export Licensing, Selection of Export Product, Identification of Market for Exports – Export Pricing Quotations, FOB & CIF, Meaning and Definition of Imports, Liberalisation of Imports, Negative list of Imports, Categories of Importers, Special Schemes for Importers.

Aligned Documentation System – Commercial Invoice, Shipping Bill, Certificate of Origin, Consular Invoice, Mate’s Receipt, Bill of Lading, GR Form, ISO 9000, Procedure for obtaining ISO 9000, BIS 14000 Certification, Import Documentation, Transport Documents, Bill of Entry, Certificate of Inspection, Certificate of Measurements, Freight Declaration.

(5) Export Import Procedures and Foreign Trade Policy:

Steps in Export Procedure, Export Contract, Forward Cover, Export Finance, Institutional Framework for Export Finance, Excise Clearance, Pre-shipment Inspection, Methods of Pre-shipment Inspection, Role of Clearing and Forwarding Agents, Shipping and Customs Formalities, Customs EDI System, Negotiation of Documents and Realisation of Exports Proceeds.

Pre, Import Procedure, Steps in Import Procedure, Legal Dimensions of Import Procedure, Customs Formalities for Imports, Warehousing of Imported Goods, Exchange Control Provisions for Imports, Retirement of Export Documents.

Foreign Trade Policy Highlights (latest), Duty Drawback, Deemed Exports, ASIDE, MAI & MDA, Star Export Houses, Town of Export Excellence, EPCG Scheme.

International Business

Admin — Tue, 17 Jun 2025 14:56:19 +0000

SYLLABUS

(1) Introduction to International Business:

International Business Environment: Economic, Political, Cultural and Legal Environments in International Business.

(2) International Economic Institutions and Regional Groupings:

(3) International Marketing, Human Resource Management:

International Human Resource Management, Nature, Growing Interest in IHRM, DHRM and IHRM compared, Managing International HR activities, Expatriation and Repatriation of employees

(4) Preliminaries for Export Import and Documentation:

(5) Export Import Procedures and Foreign Trade Policy:

Foreign Trade Policy Highlights (latest), Duty Drawback, Deemed Exports, ASIDE, MAI & MDA, Star Export Houses, Town of Export Excellence, EPCG Scheme.

Marketing in Banking and Insurance

Admin — Tue, 17 Jun 2025 14:56:19 +0000

SYLLABUS

Sr. No.	Module / Unit
1	Introduction to Marketing:
	Meaning, Definition, Importance, Marketing Mix, Market Segmentation, Marketing Strategy, Channels of Marketing, Marketing of Banking and Insurance products, Marketing Research, Introduction, Process and Types.
2	Introduction to Service Marketing:
	Meaning, Concept, Evolution and Characteristics of Service Marketing. Need and Importance of Service Marketing, 7 P’s of Services Marketing Mix, Services Marketing Mix strategies for Banking and Insurance and Marketing Logistics.
3	Consumer Behaviour:
	Introduction to Consumer Behaviour, Consumer Expectations, Consumer Buying Behavior, Role of Consumer in Service Delivery, Consumer Responses, Consumer Delight – Concept and Importance. Consumer Behaviour and Marketing Communications: Introduction, Marketing Communication Flow, Communications Process, Interpersonal Communication, Persuasive Communications, Source, Message, Message Appeals, Communication Feedback.
4	Rural Marketing:
	Rural Marketing, Concept and Scope, Nature of Rural Markets, Attractiveness of Rural Markets, Rural Vs Urban Marketing, Characteristics of Rural Consumers, Buying Decision Process, Rural Marketing Information System, Potential and Size of Rural Markets. Pricing Strategy, Pricing Policies, Innovative Pricing Methods for Rural Markets, Promotion Strategy, Appropriate Media, Designing Right Promotion Mix, Promotional Campaigns. Distribution, Logistics Management, Problems Encountered, Selection of Appropriate Channels, New Approaches to Reach Out Rural Markets – Electronic Choupal Applications.
5	E‑Marketing:
	E‑marketing: Scope, Benefits and Problems, E‑marketing Techniques, Internet Marketing, Digital Marketing and E‑marketing. E‑Marketing Mix Strategy , Introduction, Objectives, the 4Ps in E‑Marketing, Additional 3Ps in E‑Marketing of Services, the 2P + 2C + 3S Formula in E‑Marketing

Central Banking

Admin — Tue, 17 Jun 2025 14:56:18 +0000

SYLLABUS

(1) An Overview of Central Banking:

Overview: Concept of Central Banking, Institutional Growth of Central Banking, The Changing Face of Central Banking.

Role of Central Banks: Determination of Goals, Inflation Targeting, Exchange Rate Targeting, Money Supply Targeting, Money Growth Targeting, Viable Alternatives to Central Bank, Central Banking in India.

Contemporary Issues, Autonomy and Independence, Credibility, Accountability and Transparency of a Central Bank.

(2) RBI as the Central Bank of India:

Policy Framework for RBI: Organizational Framework, Operational Framework – Role as a Central Banker, Promotional Role of RBI, Regulatory Role of RBI.

RBI and Monetary Policy.

Macroeconomic Policies: Meaning and Objectives.

Monetary Policy: Meaning and Objectives.

Monetary Policy in India: Goals, Targets and Instruments.

A Brief Overview of Fiscal Policy, Striking Balance between Inflation and Growth through Monetary and Fiscal Policies.

(3) Supervisory Role of RBI:

Regulation and Supervision: Need for Regulation and Supervision, Banking Regulation Act, 1949, Banking Regulation and Supervision, Functions of the Department of Supervisory, Regulations Review Authority, Unified Regulator v/s Multiple Regulators.

RBI – On-site Inspection and Off-site Monitoring and Surveillance: The Core Principles for Effective Supervision – On-site Examination – Off-site Surveillance – On-site Inspection and Off-site Monitoring in India – Off-site Monitoring in Different Countries – Computerized Off-site Monitoring and Surveillance (OSMOS).

RBI and Financial System, Introduction, Functions, Characteristics of Financial System, Role of RBI in Regulating Financial System and Financial Sector Reforms.

(4) Central Bank in other Countries:

Federal Reserve System, Bank of England, The European Central Banking, Bank of Japan, Peoples Bank of China.

Interconnectivity of Central Banks with Other International Financial Institutions, ADB, IMF, World Bank, and BIS, (Objectives, Role and Functions).

(5) Central Banking in Cyber World:

E-Banking, E-money, IT induced Changes and Monetary Policy, E-payments, Risks in the New IT ERA, Impact of IT, Globalization and Central Banks.

Security Analysis and Portfolio Management (BBI/BIM/BFinM)

Admin — Tue, 17 Jun 2025 14:56:18 +0000

SYLLABUS

Sr. No.	Modules/Units
1	Portfolio Management – An Introduction and Process
	Investment, Meaning, Characteristics, Objectives, Investment V/s Speculation, Investment V/s Gambling and Types of Investors. Portfolio Management: Meaning, Evolution, Phases, Role of Portfolio Managers, Advantages of Portfolio Management. Investment Environment in India and Factors Conducive for Investment in India. Portfolio Analysis: Meaning and its Components, Calculation of Expected Return and Risk, Calculation of Covariance, Risk – Return Trade off. Portfolio Selection: Meaning, Feasible Set of Portfolios, Efficient Set of Portfolios, Selection of Optimal Portfolio, Markowitz Model, Limitations of Markowitz Model, Measuring Security Return and Portfolio Return and Risk under Single Index Model and Multi Index Model.
2	Portfolio Management – Valuation:
	Portfolio Revision: Meaning, Need, Constraints and Strategies. Portfolio Evaluation: Meaning, Need, Measuring Returns. (Sharpe, Treynor and Jensen Ratios) and Decomposition of Performance. Bond Valuation: Meaning, Measuring Bond Returns, Yield to Maturity, Yield to Call and Bond Pricing. Bond Pricing Theorems, Bond Risks and Bond Duration. (Practical Problems on YTM and Bond Duration.)
3	Fundamental Analysis:
	Economy Analysis: Meaning, Framework, Economic Analysis, Forecasting, Barometric or Indicator Approach, Econometric Model Building and Opportunistic Model Building.
	Industry Analysis: Concept of Analysis, Industry Life Cycle, Industry Characteristics. Company Analysis: Financial Statements, Analysis of Financial Statements, (Practical questions on Debt Equity Ratios, Total Debt Ratio, Proprietary ratios, interest coverage ratio, Profitability ratios related to sales, investment and equity shares Efficiency or Activity Ratios) and Assessment of risk (Leverages).
4.	Technical Analysis:
	Meaning and Principles of Technical Analysis, Price Chart, Line Chart, Bar Chart, Japanese Candlestick Chart, Trends and Trend Reversals, Chart Patterns, Support and Resistance, Reversal Patterns, Continuation Patterns, Dow Theory and Elliot Wave Theory. Mathematical Indicators: Calculation of Moving Averages (Simple and Exponential Moving Average), Oscillators and Relative Strength Index. Market Indicators. Fundamental Analysis V/s Technical Analysis.
5.	Efficient Market Theory and CAPM:
	Random Walk Theory. The Efficient Market Hypothesis. Forms of Market Efficiency. Competitive Market Hypothesis. CAPM: Fundamental Notions of Portfolio Theory, Assumption of CAPM, Efficient Frontier with Riskless Lending and Borrowing, Capital Market Line, Security Market Line and Pricing of Securities with CAPM. Arbitrage Pricing Theory (APT): The Return Generating Model, Factors Affecting Stock Return, Expected Return on Stock, APT V/s CAPM.

Auditing – II

Admin — Tue, 17 Jun 2025 14:56:18 +0000

SYLLABUS

No.	Modules/Unit
1.	Audit of Limited Companies:
	Qualifications, Disqualifications, Appointment, Removal, Remuneration of Auditors, Audit Ceiling, Status, Power, Duties and Liabilities of Auditors, Branch Audit, Joint Audit, Special Audit. Maintenance of Books of Account –Related Party Disclosures, Segment Reporting, Divisible Profit, Dividend and Depreciation (Companies Act, Standards on Accounting, Legal Decisions and Auditor’s Responsibility), Representations by Management, Contents of Annual Report. Definition, Distinction between Report and Certificate, Types of Reports/ Opinion.
2.	Audit of Banking Companies:
	Introduction of Banking Companies, Form and Content of Financial Statements, Qualifications of Auditor, Appointment of Auditor, Remuneration of Auditor, Power of Auditor, Auditor’s Report, Format of Audit Report, Long Form Audit Report, Conducting an Audit, Initial Consideration by Statutory Audit, Internal Control System, Verifications of Assets and Balances.
3.	Audit of Insurance Companies:
	Audit of Companies carrying General Insurance Business, Audit of Companies carrying Life Insurance Business, Applicability of Accounting Standards (AS3, 4,9,13,17), Books and Registers to be maintained, Submission of Reports and Returns, Audit of Accounts, Preparation of Audit and Internal Controls.
4.	New Areas of Auditing:
	Introduction to Cost Audit, Human Resource Audit, Management Audit, Operational Audit, Forecast Audit, Social Audit, Tax Audit, Forensic Audit and Environmental (Green) Audit, Audit Committee. Audit in an EDP Environment, Introduction, General Approach to EDP Based Audit and Special Techniques for Auditing in an EDP Environment.
5.	Professional Ethics and Misconduct:
	Introduction, Meaning of Professional Ethics Meaning of Professional Misconduct, Schedules to the Chartered Accountants Act, 1949 Relating to Professional Misconduct, Enquiry into Charges of Misconduct of Chartered Accountants.

Human Resource Management

Admin — Tue, 17 Jun 2025 14:56:18 +0000

Syllabus

Unit	Topics
1	Framework of Human Resource Management:
	¨ Introduction to HRM, Nature of HRM, Scope of HRM, Functions and Objectives of HRM, HRM Policies and Practices, Role and Functions of HR Manager (in Banking and Insurance Sector) ¨ HRM and Strategies, Strategic function of HRM, Understanding and Implementing Global Competitiveness and HR, strategic HR, Linkages of organizational and HR Strategies.
2	HR Procurement:
	¨ Job Analysis and Design, Job Analysis, Introduction, Importance, Purpose, Benefits, Job Evaluation, Competency Based Job Analysis. ¨ Job Design, Introduction, Characteristics, Factor Affecting Job Design, Job Satisfaction.
3	HR Planning and Recruitment:
	¨ Definition, Objectives, Need and Importance of HR Planning, Preparing Manpower Inventory. Promotions and Transfers. ¨ Recruitment, Strategic Approach to Recruitment, Recruitment Source; Internal and External, Selection Procedure.
4	Training and Development:
	¨ Employee Training and Development, Nature and Process of Training, Training methods, On the job, Off the job. ¨ Management Development Program, Performance Appraisal, Definition, Methods. Advantages and Limitations of Appraisal.
5	Compensation:
	¨ Meaning, Need and Importance, Current Trends in Compensation, Team Based Incentives, Pension Schemes with Reference to Banking and Insurance, Fringe Benefits, Perquisites, Allowances and other Non – Monetary Benefits. ¨ Voluntary Retirement Scheme, Concept, Types, Needs, Effects with reference to Banking and Insurance. ¨ Participative Management: Meaning, Levels, Types, Employee Welfare, Comparative Study of Working Conditions in Banks, Financial Institutions, Insurance Company.

Turnaround Management

Admin — Tue, 17 Jun 2025 14:56:18 +0000

SYLLABUS

No.	Modules/Units
1	Introduction to Business:
	Meaning, Definition, Importance, Features, Symptoms, Types of Business Organization. Different Approaches for Growth and Survival: · Internal and External · External Strategies · Survival Strategies
2	Industrial Sickness:
	Meaning and Internal / External Reasons of Industrial Sickness. · Symptoms of Industrial Sickness · Measures to Overcome Sickness by Government and Stakeholders · Role of BIFR in Sick Industries
3	Turnaround Management Strategies:
	Turnaround – Meaning, Definition, Indicators of Successful Turnaround · TQM and Restructuring · Selling of a sick unit · BPR – Meaning, Definition, Elements, need, Implications – Approaches (Reengineering Team, BPR Leader, Process owner, Kaizen, Flow Chart, 5S principles, Process Mapping)
4	Business Scenario:
	Features, Advantages, Disadvantages, Types and Present Status of:
	· Outsourcing · Networking · Franchising · Free lancing · Self-Financing · Start up
5	Leadership and Turnaround Management:
	Outfitting the Management Team, The Management Team, Personal Characteristic, Focusing on Present Operations, Focus on Needs in Turnarounds, Styles of Decision Making in the Turnaround Process, Organizational Change. Quality in the Managerial Process, Dilemma of Management, Turnaround Management as a Skill.

Business Ethics and Corporate Governance (I)

Admin — Tue, 17 Jun 2025 14:54:42 +0000

SYLLABUS

Unit	Topics
1	Introduction to Business Ethics:
	Definition, Meaning, Nature of Ethics. Meaning of Moral and Ethics. Types of Ethics, Importance of Ethics. Business Ethics, Meaning and Nature. Importance of Ethics in Business. Areas of Business Ethics, Meaning of Functional Ethics, Types of Ethics According to Functions of Business: Marketing Ethics, Foreign Trade Ethics and Ethics Relating to Copyright. Marketing: Characteristics of Free and Perfect Competitive Market.
2	Application of Ethical theories in Business:
	Ethical Decision Making: Decision Making (Normal Dilemmas And Problems): (I) Utilitarianism (J. Bentham And J. S. Mill), (II) Deontology (I. Kant) Virtue Ethics. (Aristotle). Gandhain Approach In Management And Trusteeship, Importance And Relevance of Trusteeship Principle in Modern Business. Ethical Issues in Functional Areas if Business. Ethics in Advertising (Truth In Advertising). Ethical Issues in Finance.
3	Introduction to Corporate Governance:
	Definition, Balance-frame work. Business Ethics – an important dimension to Corporate Governance, Fair and Unfair Business Practices. Theoretical Basis of Corporate Governance, Mechanism- Corporate Governance Systems, Indian Model of Governance, Good Corporate Governance, Obligations Towards Society and Stake holders. Theories underlying Corporate Governance (Stake holder’s theory and Stewardship theory, Agency theory, Separation of ownership and Control, Corporate Governance Mechanism: Process, Indian Model, OECD, and Emphasis on Corporate Governance, (Transparency Accountability and Empowerment).
4	Genesis and Implementation of Corporate Governance in India:
	Introduction principles – Arthashastra and Good Governance in ancient India, Protection of Interest of Customer and Investors, Historical perspective of Corporate Governance and Issues in Corporate Governance. Values: Meaning, Types Teaching from Scriptures Like Gita, Quran, Bible Value Systems in Business. Implementation of Corporate Governance: Role of Board of Directors and Board Structure, Role of the Non‐ executive Director, Role of Auditors, SEBI Growth of Corporate Governance. Role of Government, Corporate Governance in India. Accounting Standards and Accounting disclosures. Finance Reporting and Corporate Governance, Non Accounting Regulations in Corporate Governance, Corporate Governance & CSR, Family Owned Business, Background, Family Businesses in India, Need for Professionalization and Transparency in Family Business.
5	Global Scenario:
	Business Ethics in Global Economy: Ethics in the Context of Global Economy, Relationship Between Business. Ethics & Business Development, Role of Business Ethics in Building a Civilized Society. Corporate Governance and Issues Related to Scams: Corruption: Meaning, Causes, Effects. Frauds and Scams in Banks, Insurance Companies, Financial Institutions, Measures to Overcome Fraud and Corruption, Zero Tolerance of Corruption.

Business Ethics and Corporate Governance (R)

Admin — Tue, 17 Jun 2025 14:54:42 +0000

SYLLABUS

Unit	Topics
1	Introduction to Business Ethics:
	Definition, Meaning, Nature of Ethics. Meaning of Moral and Ethics. Types of Ethics, Importance of Ethics. Business Ethics, Meaning and Nature. Importance of Ethics in Business. Areas of Business Ethics, Meaning of Functional Ethics, Types of Ethics According to Functions of Business: Marketing Ethics, Foreign Trade Ethics and Ethics Relating to Copyright. Marketing: Characteristics of Free and Perfect Competitive Market.
2	Application of Ethical theories in Business:
	Ethical Decision Making: Decision Making (Normal Dilemmas And Problems): (I) Utilitarianism (J. Bentham And J. S. Mill), (II) Deontology (I. Kant) Virtue Ethics. (Aristotle). Gandhain Approach In Management And Trusteeship, Importance And Relevance of Trusteeship Principle in Modern Business. Ethical Issues in Functional Areas if Business. Ethics in Advertising (Truth In Advertising). Ethical Issues in Finance.
3	Introduction to Corporate Governance:
	Definition, Balance-frame work. Business Ethics – an important dimension to Corporate Governance, Fair and Unfair Business Practices. Theoretical Basis of Corporate Governance, Mechanism- Corporate Governance Systems, Indian Model of Governance, Good Corporate Governance, Obligations Towards Society and Stake holders. Theories underlying Corporate Governance (Stake holder’s theory and Stewardship theory, Agency theory, Separation of ownership and Control, Corporate Governance Mechanism: Process, Indian Model, OECD, and Emphasis on Corporate Governance, (Transparency Accountability and Empowerment).
4	Genesis and Implementation of Corporate Governance in India:
	Introduction principles – Arthashastra and Good Governance in ancient India, Protection of Interest of Customer and Investors, Historical perspective of Corporate Governance and Issues in Corporate Governance. Values: Meaning, Types Teaching from Scriptures Like Gita, Quran, Bible Value Systems in Business. Implementation of Corporate Governance: Role of Board of Directors and Board Structure, Role of the Non‐ executive Director, Role of Auditors, SEBI Growth of Corporate Governance. Role of Government, Corporate Governance in India. Accounting Standards and Accounting disclosures. Finance Reporting and Corporate Governance, Non Accounting Regulations in Corporate Governance, Corporate Governance & CSR, Family Owned Business, Background, Family Businesses in India, Need for Professionalization and Transparency in Family Business.
5	Global Scenario:
	Business Ethics in Global Economy: Ethics in the Context of Global Economy, Relationship Between Business. Ethics & Business Development, Role of Business Ethics in Building a Civilized Society. Corporate Governance and Issues Related to Scams: Corruption: Meaning, Causes, Effects. Frauds and Scams in Banks, Insurance Companies, Financial Institutions, Measures to Overcome Fraud and Corruption, Zero Tolerance of Corruption.

T. Y. BBI – Vipul Prakashan : Educational Book Publisher

International Business (CI)

SYLLABUS

International Business

SYLLABUS

Marketing in Banking and Insurance

SYLLABUS

Central Banking

SYLLABUS

Security Analysis and Portfolio Management (BBI/BIM/BFinM)

SYLLABUS

Portfolio Management – An Introduction and Process

Auditing – II

SYLLABUS

Human Resource Management

Syllabus

Turnaround Management

SYLLABUS

Business Ethics and Corporate Governance (I)

SYLLABUS

Business Ethics and Corporate Governance (R)

SYLLABUS